CASE STUDY

ROTATY COLD GLUE LABELER FOR MONTANA CRAFT BREWERY

Gernep has a very solid machine and deep know-how of the beer industry; this machine has been running without flaws since day 1 and the maintenance is minimal   Thorsten Geuer B. Sc. Dipl. Brewmaster

Bayern Brewery was opened in 1987 as the "only German brewery in the Rockies" and today is the oldest operating brewery in Montana.

By Oliver Arian

Bayern Brewing is 100% locally owned and operated. Brewing, filtering, bottling, and every other part of the production process of Bayern beer is done right in Missoula, Montana. They produce according to German quality standards and their dedication to the art of brewing combined with technologically superior equipment and old-fashioned hard work produce a product second to none.

Body and neck label on Bayern Brewing bottleBrewmasters Thorsten Geuer and Jürgen Knöller are both from Germany and use all German equipment and recipes.  When time came to acquire a new cold glue labeler for their beer bottles, they choose Gernep, a German company exclusively dedicated to manufacturing rotary labelers.  Brewmaster Geuer says: ‘’Gernep has a very solid machine and deep know-how of the beer industry; this machine has been running without flaws since day 1 and the maintenance is minimal.’’

The Gernep Labetta cold-glue rotary labeler is applying body and neck cut & stack labels at speed of 100 bottles per minute.  Owner Jürgen Knöller says: ‘’Cut & Stack labels are economical, allow for  non-stop labeling and most important, they are easy to remove from the bottles when washing’’.  Indeed, in Spring 2010 Bayern took this a step further and began recycling its own glass, making it the first brewery in Montana, and one of the few in the nation, that recycles (or reuses) its entire packaging material.  Now, participants can use a Bayern Ecopack to recycle their glass and get a refund for bottles returned to the brewery.

For several years now, Bayern has been buying back their 6-pack holders and/or giving recyclers trade-in value for beer or merchandise in the Tasting Room.  ‘’The aim is to keep as much of the brewery's packaging out of the landfill as possible, but reusing our bottles and 6-pack carriers (as much as possible) just makes good business sense too’’ adds Geuer.

Located in Missoula, Montana, Bayern Brewing offers award-winning lagers to beer lovers in Montana, Idaho, Washington, Oregon and Wyoming.

 

Companies featured in the article

Bayern Brewing, Inc.

Gernep GmbH



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